The LOOP module enables lenders to instantly and remotely check the suitability of each property for which a new mortgage application is received. It is effectively a ‘digital D.I.P.’ on the property. Based simply on the address, the mortgage amount and proposed deposit, each property is instantly screened against Lending Rules, LTV Criteria and Title Deed Issues. Typically, 90-95% pass this initial suitability check, with 5-10% being rejected and 'looped' back to the broker/applicant. The LOOP module therefore stops lenders wasting time and money processing mortgage applications and investing in physical surveys and valuations for properties that will be declined at a later stage.








Make faster, better informed property risk decisions
Decisions-as-a-Service for mortgage lenders is a suite of four data-driven modules which enable lenders to make faster, better-informed residential property risk decisions through the full mortgage lifecycle, from origination to book securitisation.

200+ best-in-class datasets
PriceHubble has brought together over 200 best-in-class proprietary, private & public property-related datasets

Accessible via API or batch files
Our property-level data is available via API for real-time integration or as batch files for bulk data processing
LOOP
PATH
The PATH module undertakes a remote, deep-dive analysis of the property's key attributes, risks, valuation and Title and is equivalent to a 'digital FMA' of the property. Where the property clearly passes all checks - typically in 60-75% of cases - the lender is informed to go direct to making a mortgage offer, using only an AVM, if required. Where further property checks are needed (typically in 25-40% of cases), the lender is informed to undertake a survey - and is provided with the detailed findings of the PATH process so they can decide whether a desktop, drive-by or full physical survey is required. By 'triaging' mortgage applications in this way, the lender saves time, money and resource to streamline application processing and deliver much faster, better customer experiences.
WATCH
The WATCH module is a service which monitors all or part of a lender’s mortgage portfolio through the full credit lifecycle, from the acceptance of the mortgage offer through to securitisation. The lender simply provides the addresses or Title numbers for the properties to be monitored. We then provide a full initial data enrichment of each property to the lender to provide them with deep, current, actionable risk insights. Each property is then constantly monitored, with live alerts of any changes to the property or its surroundings which may have an impact on value or risk are provided to the lender. Factors monitored, including flood, subsidence, local planning, market movement, property valuation, Title amendments, climate, environmental, EPC changes, building cladding, and changes to local infrastructure or nearby commercial premises.
WRAP
When a lender is preparing to securitise a package of loans, the WRAP module provides their Treasury team with the means to enrich the portfolio at individual property level with a more comprehensive and better-standardised range of key data variables than ever before. EPC Ratings, Carbon Consumption at Address, ESG Suitability, Rents Achievable, Rental Index, Freehold / Leasehold, Lease Length, Climate Change Considerations, CAGR - Compound Annual Growth Rate, future flood, coastal erosion and ground stability exposure are among the many key characteristics which are typically considered. The portfolio can then be readily segmented, packaged and better-presented to take to the market to achieve optimal securitisation outcomes. As well as being widely used by lender Treasury teams, this service is increasingly being used on the buy-side.
How Landbay sped up underwriting
Landbay is a specialist buy-to-let mortgage lender. Its platform is designed to offer a seamless experience from application to approval.
Challenge: Minimise risk and make informed decisions faster for buy-to-let mortgage applications.
Solution: Landbay integrates PriceHubble’s comprehensive and accurate property data solutions.
Results
→ Significantly accelerated the underwriting process
→ Enhanced data accuracy and efficiency in decision-making
→ Improved customer experience by reducing processing times

Find out more about Decisions-as-a-Service by PriceHubble
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